our work

The App to Outsmart Vegas.

Powerful analytics for sports betting.

BET QL
About BET QL

The QL Gaming Group (QLGG), formerly RotoQL, is a direct to consumer sports data and iGaming affiliate platform.


QLGG has over half a million users across these products and tens of thousands of paying customers.

our challenge

Support the Product Development and Business Teams as their scalable creative and design partner, across time zones and agile timelines.

1

Define the Brand

Leveraging market insights and consumer trends to define the brand's identity and position it with Advertising Creative and Design System.

2

Launch them in the Market

Implement strategic communications plan across various channels to establish a strong presence and capture the attention of target audiences nationwide, ensuring widespread recognition and sustained growth for Kitchen United.

3

Rollout a Suite of Tools

Design a suite of business tools and consumer applications that help kitchen united manage its business and facilitates ordering.

what we did

Design (Full Service)
Creative (Full Service)
Retouching

Data Intelligence (Full Service)
Digital Products And Platforms
Growth Marketing (Full Service)

what we did

Design (Full Service)
Creative (Full Service)
Commerce (Full Service)
Retouching

Data Intelligence (Full Service)
Brand Strategy & Branding (Full Service)
Digital Products And Platforms
Growth Marketing (Full Service)

BetQL gives people access to real-time line movement, value bets of the day and meaningful team trends.

The app provides users with powerful analytics, data-backed best bets, team and model trends, and real-time public, sharp, and live movement data.

MAIN feATURES

Visibility of Data

Today's Best Bets

The app's algorithms list the top value bets of the day, with five stars indicating the most valuable bets and one star indicating little or no value.

Game Feeds

A comprehensive breakdown of each game, including best bets, final score projection, projected win percentage, sharp bettor report, trends, line movement, lineup, injury, schedule data, and much more.

research outcome

People want to read expert analysis, vote and comment on polls, see how their favorite bets stack up against the rest of the community, and get exclusive sports-book deals.

Other Design Features

01. My Picks

Users can save their favorite bets, see how they stack up against the rest of the community, and track their progress.

02. Subscription Packages

Premium features and data for all games on a per-sport basis, ranging from a Day Pass to BetQL Sharp, which unlocks all sports.

03. Monetization & Media

Exclusive offers from the app's sportsbook partners, including BetMGM, DraftKings, FanDuel & PointsBet.