our work

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kitchen united
About kitchEn united

Kitchen United enables brick-and-mortar restaurants to expand their food delivery business without adding extra staff or space and allow the creation of restaurants.

In addition to commercial kitchen space, it provides back-of-house automation and ordering software that integrates with delivery services (DoorDash, GrubHub, Uber Eats, etc.).

our challenge

Create a brand strategy and deliver a comprehensive Marketing Plan that propels kitchen united into the marketplace across the United States.

1

Define the Brand

Leveraging market insights and consumer trends to define the brand's identity and position it with Advertising Creative and Design System.

2

Launch them in the Market

Implement strategic communications plan across various channels to establish a strong presence and capture the attention of target audiences nationwide, ensuring widespread recognition and sustained growth for Kitchen United.

3

Rollout a Suite of Tools

Design a suite of business tools and consumer applications that help kitchen united manage its business and facilitates ordering.

what we did

Design (Full Service)
Creative (Full Service)
Commerce (Full Service)
Retouching

Data Intelligence (Full Service)
Brand Strategy & Branding (Full Service)
Digital Products And Platforms
Growth Marketing (Full Service)

what we did

Design (Full Service)
Creative (Full Service)
Commerce (Full Service)
Retouching

Data Intelligence (Full Service)
Brand Strategy & Branding (Full Service)
Digital Products And Platforms
Growth Marketing (Full Service)

Launching a Brand, Team and an Lead-Gen Campaign

By harnessing Kitchen United's offerings, these entities gain access to essential business intelligence and resources, empowering them to thrive in a competitive market landscape.

Kitchen United was founded by John Miller, Co-Founder of Cali Group, and Massimo Noja De Marco; was initially funded by GV (formerly Google Ventures), which invested $10 million. GV also contributed to a $40-million series B round of funding that included Fidelity Investments, G Squared Capital and RXR Realty. The company raised a $100-million series C round of funding in July 2021 that included Restaurant Brands International, Kroger, and Couche-Tard / Circle K